ABOUT MaxFritz
Bike wear brand created through thorough research by a true-bone rider.
MaxFritz is a bike wear brand founded in 2000 by Fritz Sato, the president and designer of MaxFritz.
Fritz Sato is a true bike lover who drive over 30,000km per year and bike wear items created by Fritz exhibit both meticulously designed functionality and stylish look.
MaxFritz bike wear brought a revolution to the bike wear industry where functionality was traditionally given the first priority whereas stylish design is not much valued.
Fashion-conscious female assistant
Yasuyo Sada, the assistant at MaxFritz, is also a true bike lover. Her favorite motorbike is Yamaha SR.
She is aware of female riders’ desire to be fashionable while riding on a bike as female riders tend to draw stares from pedestrians and other drivers. From this perspective, she has made contributions to women’s product development at MaxFritz.
Her senses of details, design, and functionality special to women has provided meaningful input to the product development.
Passion in product development
Firtz Sato’s passion in product development is clearly manifested in each cutting and sewing practices.
After preparing paper patterns from the scratch, he makes and tries on a cloth right away and goes out for touring to check its comfort.
He repeats these steps many times until a satisfactory cloth is completed.
He never compromises on product development as he loves motorcycles.
Such passion is the foundation of MaxFritz products.
Store Information
Address
〒124-0005 1-1-21 Takaratyo Katsushika-ku, Tokyo
Business hour
11:00 – 19:00